Author: Daniel

If you use Outlook to send emails and haven’t heard from your customers on Yahoo in a hot minute, you are not alone. Recently, there has been an uptick of businesses reporting issues regarding Outlook emails sent to Yahoo not deliverable. With constant updates to Yahoo’s authentication protocols, many Outlook emails bounce back or land…

One of the most important parts of email marketing is landing your emails in the recipients’ inboxes. This ability of an email to land in a recipient’s inbox is email deliverability. It is measured in terms of the percentage of emails that are successfully received by the recipient in the inbox. However, due to a…

Picture this: You’ve just received a new order on your website and want to keep the customer updated with confirmation and shipping details. Instead of landing in the inbox, your emails are in the dreaded spam folder. Your customers are left in the dark and you are wondering where did it go wrong. If this…

Isn’t it sad to see all your efforts go down the drain when you find out your emails haven’t been reaching anywhere? I have seen clients go from sad to happy in an instant after I helped improve their email deliverability rates. You can speak to an email deliverability consultant with a free 15-minute scheduled…

Email marketing has changed quite a lot. It’s no longer just about adding more subscribers—it’s about improving important metrics like deliverability. Low deliverability often means your emails are going to spam, which can hurt your sales. This is where email verification API helps. It cleans up your mailing list by removing inactive addresses, and improving…

According to Statista, over 58 percent of business professionals still rely on email marketing, even with the rise of social media channels. This shows that email remains a powerful tool—if done right. In a competitive landscape like this, you can’t afford to have low open rates, click-through rates, or poor deliverability. What you need is…

Have you ever felt like you were talking to a wall when sending Shopify emails to your customers? It could be true if your emails land in the spam folder instead of the inbox. This is a phenomenon I have come across many times in my ten year old journey as an email marketing expert.…

An Introduction to Bayesian Filter for Microsoft Outlook SPAM – Everyone hates it, few read it, and the majority ignore it. Before we dive into what I’m talking about and to avoid unnecessary confusion, I’m not referring to that spam meat that some people actually like (though we can’t ignore that entirely). Instead, I’m talking…

Email is still one of the best ways for businesses to reach customers. But with crowded inboxes and tough spam filters, getting your emails to actually arrive is harder than ever. This is where email deliverability consultants come in. They’re the experts who help make sure your emails get to where they need to go.…